Marketing: <b>The Art Of Self Promotion</b>

The Art Of Self Promotion

Written by Dan Brown

People will feel more comfortable purchasing your products if you give them a little information about yourself or business. The information could be your profile, employee profiles, overall business history, education credentials, awards you've won, etc. Below are ten ways you can use to promote yourself.

1. Teach a free chat room class on a subject related to your business. You could install a chat room on your web site or use a free one from another web site. Before repparttar class starts tell them a little about yourself.

2. Publish a free e-zine. Use some of repparttar 142425 extra space in your e-zine to write about yourself or business. This could be called "A Note From repparttar 142426 Editor".

3. Publish a section on your web site called "About Us". With your information you could also include pictures. This shows people your not hiding behind your business.

4. Write an article on your area of expertise. Include a resource box at repparttar 142427 end of repparttar 142428 article. You can add information about yourself in repparttar 142429 resource box. E-mail repparttar 142430 article to web sites or e-zines that accept article submissions.

5. Create and giveaway a free ebook. In repparttar 142431 ebook include a section called "About The Author". Also, include an advertisement for your business.

Back-End Products... The Key To Lasting Profits

Written by Dan Brown

A back-end product is a product you attempt to sell your customers after they have recently purchased a related product from your business.
If you're not trying to sell back-end products to your customers, you're making a big mistake. It is easier to sell to existing customers than it is to sell to new ones who don't trust your business yet.

Below are ten killer strategies you can use to sell your back-end products to your existing customers:

1. When you ship people repparttar first product they bought, insert a flyer or brochure for your back-end product in repparttar 142424 package.

2. Give customers a free subscription to a customers only e-zine when they buy your product. You could include your ad for your back-end product in each issue.

3. Send your customers greeting cards on holidays or on their birthday. Include a small advertisement inside repparttar 142425 card for your back-end product.

4. After people order your first product from your web site, take them to a "thank you" web page and include your back-end product ad on that page.

5. Send customers a free surprise gift after they order your first product. You could attach another ad with repparttar 142426 free gift for your back-end product.

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